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Syndication

“An educated consumer is a plus” - Mike Matuz

In this Conversation We Cover:

-  The disruption of the fitness landscape.

-  How fitness trainers need to think about their business.

-  The role of fitness professionals to their clients.

-  Why an educated consumer is a good thing.

-  How FSF utilizes gamification to keep clients engaged.

-  The direction that fitness is going with the revolution of functional movement.

 

Mike (@playmakergrp) started working as a personal trainer in several different sports clubs while attending college at Chapman University. There, as a collegiate athlete he used his sports background to create a variety of innovative training systems for his clients. After graduating, Mike received a Bachelor of Science Degree in Marketing from Chapman University along with several National accreditations in health, fitness, nutrition, and wellness.

Direct download: 069_-_Mike_Matuz_on_Fitness_Marketing_and_Digital_Disruption.mp3
Category:general -- posted at: 12:04pm PDT