IMA Leader Audio Podcast | Leadership, Marketing, Content Marketing, Big Data, Social Media, Email

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Syndication

In This Episode:

  • How Jeff used the school of hard knocks to carve out his space at Life Fitness.
  • How LifeFitness is using technology and language partners to efficiently manage an international presence.
  • The convergence between marketing technology and marketing psychology.
  • An inside look at Life Fitness’ transformation of their marketing strategy.
  • How Jeff Sanders developed the moniker “JSand for Mayor”.

 

Quote:

“Really what we are trying to do is create an impact across the globe.” - Jeff Sanders

Direct download: 079.mp3
Category:general -- posted at: 9:35am PDT

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